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How to Protect Your Outbound Calls from Being Flagged as Spam

Aldo Barbagiovanni Aldo Barbagiovanni

Ensuring that your business phone numbers are protected from being flagged as spam is critical for maintaining high answer rates and effective communication with your customers. If your calls are being marked as spam, it can negatively impact your outreach efforts and overall business performance. Below are several strategies to prevent your numbers from being labeled as spam.

1. Register Your Numbers with Free Caller Registry

Several major carriers use Free Caller Registry to track and reduce spam calls. Registering your Kixie numbers with this service helps ensure your calls are recognized as legitimate.

  • Register your Kixie phone numbers with Free Caller Registry:
    • Free Caller Registry allows businesses to submit their phone numbers to major carriers (T-Mobile, Verizon, and AT&T) to prevent them from being mislabeled as spam.
    • Register your Kixie phone numbers at FreeCallerRegistry.com.

2. Update the CNAM of Your Numbers to Display Your Business Name

Registering your phone numbers with a Caller Name (CNAM) helps ensure that your business name appears on outbound calls, increasing trust and reducing the chances of being marked as spam.

Why CNAM Registration Matters

  • Boosts Call Trustworthiness – Leads are more likely to answer when they recognize your business name, especially if they are expecting your call.
  • Improves Call Delivery – Carriers are more likely to allow calls through when a registered CNAM is attached.
  • Reduces Spam Flagging – Calls from an unregistered number may appear as an unknown or random caller, making them more likely to be ignored or (worse-yet) marked as spam by the recipient.

How CNAM Works

  • CNAM databases store caller ID information that carriers reference when displaying caller names.
  • When your number is registered, your business name (up to 15 characters) is displayed instead of just a phone number.

How to Register CNAM for Your Kixie Phone Numbers

To update the CNAM for your Kixie numbers, contact support@kixie.com (or live chat with us via the Kixie dashboard) or reach out to your Kixie account manager. They will register your numbers with your preferred business name, ensuring a professional and recognizable caller ID.

 

3. Use Kixie’s ConnectionBoost with Dedicated Private Number Pools

Kixie’s ConnectionBoost feature automatically displays a local number when you call customers, increasing the likelihood of answered calls, but some clients opt for their own sets of local numbers to achieve more control. Additionally, some clients with private ConnectionBoost number pools opt to register the CNAM for these numbers and/or register them with FreeCallerRegistry.com as already described, which can only be done if you own your ConnectionBoost numbers.

    • You can also acquire multiple private ConnectionBoost number pools to achieve similar progressive rotation that you get with standard ConnectionBoost. This will help protect against any single local number being overused and possibly flagged.

To acquire private ConnectionBoost number pools, contact support@kixie.com (or live chat with us via the Kixie dashboard) or reach out to your Kixie account manager.

4. Maintain Healthy Call Practices

  • Avoid High Call Volumes to the Same Number

    • Repeatedly calling the same contact in a short time frame can trigger spam filters. Space out calls appropriately.

  • Encourage Customers to Save Your Number

    • Ask frequent contacts to add your number to their phone contacts, reducing the chance of it being flagged.

  • Clearly Identify Yourself

    • When making a call, introduce yourself and your company at the beginning of the conversation to prevent your number from being marked as spam by recipients.

5. Use Kixie’s Built-In DNC Algorithm

Kixie provides an automated Do Not Call (DNC) algorithm to help you stay compliant with regulations and avoid calling contacts who may be more likely to flag your calls as spam.

  • How to Use Kixie's DNC Algorithm:
    • Kixie automatically flags contacts that our algorithm determines as likely to be on the national DNC list.
    • Ensure that your call lists are updated and that your outreach strategy follows Kixie’s DNC guidelines to prevent unwanted spam reports.

Final Thoughts

By following these best practices—registering your numbers, using dedicated local number pools, leveraging Kixie’s DNC algorithm, and maintaining responsible calling habits—you can reduce the chances of your calls being flagged as spam. Taking these proactive steps will help ensure your customers receive your calls, improving your communication and outreach effectiveness.

 

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